First, you need to understand the customs, practices and risks in shipping related to exporting and importing countries, as well as the potential routings between countries. For example, I often see South African companies looking to ship to West Africa machinery they have purchased in Europe. As there are next to no shipping services between South Africa and West Africa, it would be easier and cheaper to send the equipment directly from Europe to West Africa. Many people do not realise that Antwerp in Belgium and Durban in South Africa are both almost the same distance from Tema in Ghana!
As for a forwarder’s ‘value added’, it is mind-boggling to me that, in many tender processes, there is no request for details of the team at the freight forwarder that will be handling the project. What this says to me is that you, as a cargo owner or procurement officer, see no difference in value between a new graduate and a logistician with 25 years’ hands-on experience of moving cargo around your region or the world. This is a very worrying and dangerous trend. So, whenever tendering for larger movements or projects or for ongoing shipments, ask: ‘Who will make up the team that will be handling and tracking my goods?’ At the least, you know who will be responsible for the movement of your cargo, but if necessary, agree special attendance rates for a more experienced person to back up the team.
And finally for this edition, what are the terms you are buying with? Incoterms, which deserve a whole blog to themselves, are often over-simplified or left out altogether. It is vital that the right Incoterms are agreed and clearly stated on the purchase order and in bank documents. It is just as important to understand exactly what each Incoterm means, not only regarding costs and the timings of payments, but even more importantly when the transfer of ownership and the transfer of risk occur. Next time, we will delve further into this key aspect of international trade.
I look forward to your feedback and any suggestions you might have about what you want me to write about on logistics and materials management.